Digital Marketing Manager (SEO, Adwords and Social Media)

Recruiter
Good Broker Guide
Location
London (Greater)
Salary
Competitive salary
Posted
12 Oct 2018
Closes
16 Oct 2018
Contract Type
Permanent
Hours
Part Time
We are looking for an experienced digital marketing expert to work with us as digital marketing manager to oversee and fine tune our digital marketing and search engine exposure.

You will be responsible for the overall growth of the Good Broker Guide through paid and search media as well as the website user journey to increase conversions.

Specific requirements and tasks would be:

Evaluate our adwords accounts to see where improvements can be made.
Target our audience (traders and investors) through PPC and social media ads
Increase quality scores of keywords and reduce PPC costs.
Set up re-targeting processes
Set up conversion tracking
Produce a periodic report on affiliate link clicks from paid traffic.
Assist with ad creative design and AB testing
Assist with landing page optimisation
Assist with comparison table AB testing
Assist with website design and development
In-depth knowledge of SEO practices
Review current content for SEO errors and improvements
An interest in the financial markets would be advantageous but not essential...

The Good Broker Guide is a guide to the best trading and investment accounts in the UK. We provide in-depth expert reviews, trader reviews, industry news, education content, market analysis and expert advice on the brokerage industry

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