Email Marketing Campaign Manager - Hertfordshire

Recruiter
Anonymous
Location
Welwyn Garden City
Salary
20000.00 - 30000.00 GBP Annual + GBP20000 - GBP30000/annum
Posted
14 May 2017
Closes
11 Jun 2017
Function
HR
Contract Type
Permanent
Hours
Full Time
Title: Email Marketing Campaign Manager
Location: Hertfordshire
Salary: GBP20,000 - GBP30,000 per annum

Client is a revolutionary company who has built a technical platform that provides real-time data processing and distribution of recruitment information. Due to the organic business growth in recent years, we are looking for an experienced Email Marketing Manager to plan, execute and analyse email marketing campaigns for us. You??ll report into our IT Director and take the lead from day one for getting more of our existing customers ordering from us.

Key responsibilities:

Planning: Dig deep through the information we have about our customers, decide when??s the best time to email them and with what content.
Execute: Send regular email campaigns (reactivations, product releases, other engagements), always A/B testing them to drive insight.
Analyse: Use your labyrinth of test results to make continuous improvements, whether that??s new subject lines, CTAs or send times.
Your work will have a direct business impact from day one. You'll be given clear goals on engaging customers via email and driving overall order volumes from your channel ?? we can promise it will be tough but rewarding.

We??re looking for an experienced Email Marketing Manager to plan, execute and analyse email marketing campaigns for us.

Here??s a little more about what you'll do:

Planning: Dig deep through the information we have about our customers, decide when??s the best time to email them and with what content.
Execute: Send regular email campaigns (reactivations, product releases, other engagements), always A/B testing them to drive insight.
Analyse: Use your labyrinth of test results to make continuous improvements, whether that??s new subject lines, CTAs or send times.

Requirements:

We??re looking for someone who??s done it before and can hit the ground running. More specifically, our ideal candidate has:
Experience: 3-to-4 years in a similar Email Marketing function.
Reliable: You get stuff done without being asked.
Results driven You always want to do better than the last test version.

If you feel you have the relevant experience and credentials for this role, then please send your CV by click Apply now