Conversion Rate Optimisatiom Executive

Recruiter
Harnham
Location
London
Salary
35000.00 GBP Annual
Posted
11 Aug 2017
Closes
08 Sep 2017
Function
Consultant
Contract Type
Permanent
Hours
Full Time

Conversion Rate Optimisation Executive
GBP40,000
Technology
Central London

This is a fantastic new role for a CRO specialist to own and grow this area of the business. If you're looking for an innovative, data-driven digital company, this is the perfect opportunity.

This role sits within the Digital Marketing team of a very well-respected company who have been the centre of innovation in their industry for over twenty years. They are continuously growing as a business, and CRO is an area they are looking to expand. In this role, you'll have the chance to really make an impact! They offer excellent training in Adobe and Google products so career development and progression is inevitable, as well as having a great time with their weekly socials.

The Role
* You will own the area of CRO and establish the best practice for AB / MVT testing
* You will be looking at the customer journey and identifying areas of weakness - suggesting ideas for AB / MVT tests to make improvements on these areas, implementing the tests using Adobe Test and Target and analysing test results
* You will work collaboratively with the Insights team and the Web Analyst to analyse the data and produce insights to present back to the wider business
* You will work collaboratively with the Marketing teams to construct campaigns using CRM lists and manually be deploying the campaigns
* You will have the opportunity to develop this area of the business and work towards building a team in the future

Skills and Experience
* Strong experience of AB / MVT testing (Maximiser, Google Optimise, Optimizely)
* Experience using Adobe Test and Target beneficial
* Experience using Google Analytics beneficial
* Understanding of analysing customer data and providing insights
* Excellent communication skills

Salary and Benefits
* GBP40,000 (experience dependent)
* Benefits package
* Bonus
* Training in Adobe Test and Target, Google 360, Oracle

How to Apply

For more information on how to apply please follow the link below