Product Marketing Manager

The SmartList
Little Chesterford
£40,000 - £49,999
18 Jan 2018
17 Feb 2018
Retail and Sales
Contract Type
Full Time
Job Title: Product Marketing Manager

Fulltime, Permanent

Salary: Circa £43,300 + Excellent Benefits

Location: Cambridge, Cambridgeshire

THE ROLE: Product Marketing Manager -Cambridge, Cambridgeshire

The Product Marketing Manager role is a key role to support the implementation of the marketing strategies of the two key sectors for Cambridge Assessment English (the HE& Adult and Schools sectors) at Cambridge Assessment English. The role will work closely with the Marketing Strategy Managers, Product Managers and marketing professionals both in Cambridge and globally to develop and deliver marketing activities and to manage key projects for each sector. The role provides an opportunity to join a high performance and fun team working in a fast paced global environment.

KEY RESPONSIBILITES: Product Marketing Manager -Cambridge, Cambridgeshire
  • Support the Sectors teams in all marketing functions, liaising with the relevant teams including: marcomms, recognition, PR and events to complete specific projects.
  • Manage projects related to new product launches and product improvements for both sectors including producing launch packs, customer presentations, fact sheets, etc.
  • Use market intelligence, competitor analysis and customer data analysis to inform the marketing strategies for both sectors and to implement relevant actions which will have a positive impact for our customers.
  • Provide marketing support for training of products/services for both sectors to ensure staff and consultants have the necessary tools to sell and promote our products.
  • Design and deliver engagement programmes to support product adoption, including events, webinars, presentations, articles, etc.
  • Produce relevant internal communications to inform the wider organisation on new developments and initiatives within the sector teams.

KEY CRITERIAS: Product Marketing Manager -Cambridge, Cambridgeshire

  • You will be a Marketing professional with Management experience who is passionate about ensuring the best customer experience for our customers.
  • University Degree Marketing Qualification (desirable)
  • Marketing of relevant products (education/learning/online, etc.)
  • Proven ability to manage complex projects
  • Ability to analyse and evaluate data
  • Excellent communication and presentation skills
  • Experience of marketing in an international educational context desirable
  • Experience of working with global, cross-cultural teams
  • Experience of working on events and PR
  • Experience of using CRM systems (desirable)
This is an excellent opportunity to join a market leader and be rewarded with a competitive salary and benefits

COMPANY BENEFITS: Product Marketing Manager -Cambridge, Cambridgeshire
  • Generous contributory pension
  • 28 days annual leave, plus bank holidays
  • Annual performance related bonus and increases (discretionary)
  • Enhanced maternity/paternity pay and childcare voucher scheme
  • Employee discount and cash back scheme at 1,200 retailers
  • Cycle scheme
  • Subsidised canteens
  • Support for professional qualifications
The closing date for receipt of applications is 2018-01-28 and interviews will be held on 13 February 2018

To find out more about this role please view the job description or to apply, you will need to complete the online assessment and upload your CV

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